Having the right tools can make a difference in keyword research. Whether looking for high-volume keywords or exploring niche topics, using the right tools can streamline your process and enhance your SEO strategy.
This guide will explore various cheap keyword research tools and methods for discovering keyword ideas, including free and paid options. We’ll highlight an inexpensive keyword research tool for those on a budget that can provide valuable insights without breaking the bank. Plus, we’ll discuss how Delante Solution can help you leverage these tools effectively.
Using Cheap Keyword Research Tools for Keyword Ideas Visualization
Keyword ideas visualization tools offer a unique way to explore potential keywords for your SEO strategy. These tools often use color-coded circles to indicate the relative search volume of keywords, though they don’t always provide exact search volume numbers. To get a clearer picture of keyword volumes, you can use the data from these visual tools and plug it into a more precise keyword research tool.
For instance, if you come across keywords with high, average, or low search volume indicators in a visualization tool, you can further investigate their potential by pasting them into cheap keyword research tools like Ahrefs’ free keyword generator and keyword planner. This process will give you an estimated search volume for the keywords you’re interested in. This approach is beneficial if you’re looking for a cost-effective way to supplement your keyword research efforts.
The best free keyword research tools
- Leveraging ChatGPT: Seed keywords
- Ahrefs Webmaster Tools: Backlink Insights
- Google Keyword Planner: Keyword Data
- Google Search Console: Search Performance
- SERP Checker: Rank Positions
- Assessing Keyword Difficulty: Competition Level
- Exploring Google Trends for Emerging Topics: Trending topics
- Google Gemini for Search Intent: User Intent
- Ubersuggest: Keyword Ideas
- Moz Keyword Explorer: Keyword Insights
- Answer The Public: User questions
1. Leveraging ChatGPT for Seed Keywords
ChatGPT is an AI model from OpenAI that is not typically used for deep keyword research but can generate keyword ideas. You can get a list of related issues by asking ChatGPT for quotes on a specific topic (like “Bitcoin”).
For example, if ChatGPT suggests “hash rate” as a seed keyword, you can use it to discover niche cryptocurrency-related keywords. Using Ahrefs’ free keyword generator with this seed keyword might reveal specific search volumes and related keywords, offering a targeted approach to your research.
To maximize ChatGPT’s effectiveness, start your prompts with “Give me a list of terms related to…” This method provides a more focused list of keywords that can be further refined using a cheap keyword research tool.
2. Utilizing Ahrefs Webmaster Tools
Ahrefs Webmaster Tools provides valuable insights into the keywords your site currently ranks for, especially those within the top 100 positions. One key feature is the ability to find low-hanging fruit keywords—those on page two of search results and could be pushed to page one with minimal effort.
By filtering keywords in positions 11-20 and toggling the “Main positions only” switch, you can identify opportunities for improvement. For instance, if your site ranks at position 11 for “PageRank,” optimizing this page or refreshing its content could move it to the first page and increase traffic significantly.
For additional support in your keyword research, Delante Solution offers expertise in leveraging tools like Ahrefs to uncover and capitalize on these keyword opportunities.
3. Google Keyword Planner: Beyond Basic Keyword Ideas
While Google Keyword Planner is an advanced tool for advertisers, it is beneficial for SEO keyword research because it gives you a list of keywords based on your keywords, which are not necessarily related to the keywords at the time.
For instance, searching for “crypto” in Google Keyword Planner might generate ideas like “cold wallet” and “hardware wallet.” Although Google Keyword Planner provides search volume ranges rather than exact numbers, you can copy these keywords and check their search volumes in Ahrefs for more precise data. If you’re seeking a cheap keyword research tool, using Google Keyword Planner with Ahrefs can be cost-effective.
4. Google Search Console: Analyzing Your Keywords
Google Search Console (GSC) provides an excellent opportunity to explore how your site does in organic search. Open up the search results report and you’ll see from which keywords people come to your site and what your ranking (number of impressions and clicks) was for those keywords month-by-month.
One effective strategy is to identify declining keywords that have seen a drop in clicks compared to previous periods. For example, if a keyword like “Google Keyword Planner” has experienced a decline, updating and republishing content related to this keyword could help regain lost traffic. To find such keywords affordably, you can use cheap keyword research tools to track performance and identify which keywords need attention.
Ignoring seasonality is crucial in this process. Ensure you compare performance over equivalent periods to avoid skewed data. Delante Solution can assist you in leveraging GSC data to optimize and refresh your content strategy effectively.
5. Exploring Google Trends for Emerging Topics
Google Trends is an excellent tool for visualizing the relative search popularity of keywords over time. It also reveals related rising and breakout searches, making it ideal for identifying trending topics.
For example, searching for “AI content” on Google Trends might show a recent spike in interest. By scrolling down to “Related queries,” you can discover emerging keywords like “AI content creator” and “ChatGPT.” These rising topics can be plugged into Google Trends to uncover more specific keywords and ideas.
Utilizing a cheap keyword research tool alongside Google Trends can help you stay ahead of trends and competitors.
6. SERP Checker: Understanding Traffic Potential
SERP Checker provides insights into the top-ranking pages for any keyword and their estimated traffic. This tool is handy for understanding a keyword’s traffic potential beyond just search volume. The tool shows your keywords’ top-ranking pages, SEO metrics, and potential traffic.
For instance, a keyword like “best bitcoin mining rig” might have a modest search volume, but the top-ranking pages might receive significantly more traffic due to multiple related keywords they rank for. By analyzing the traffic potential of these pages, you can gauge how much traffic you might receive by ranking for a given keyword.
Sometimes, top-ranking pages get less traffic than the keyword’s search volume due to direct answers in the SERP. Delante Solution can help you interpret these metrics and develop a strategy to improve your site’s visibility and traffic.
7. Assessing Keyword Difficulty
The Keyword Difficulty (KD) Checker estimates the competition involved in ranking in the top 10. For example, ‘bitcoin’ may have a KD score of, say, 99 100, whereas ‘gbtc vs. bitcoin’ might be 15 100.
While KD is a good metric, it functions only based on backlinks, i.e., the quality of links pointing to a page. It does not consider other factors, such as the quality of the content when referring to the ranking difficulty of the keyword.
For a more nuanced analysis, consider using Delante Solution’s services to assess keyword difficulty and devise an effective SEO strategy.
8. Google Gemini for Search Intent
Google Gemini, Google’s AI assistant, can analyze search results to determine user intent. One of the most important aspects of content creation and marketing is refining your keyword concept, understanding the intent behind the search, and then meeting that intent in every aspect of your content. Gemini does precisely that. You simply type in your keyword, and based on Google’s top results, Gemini creates a summary of the search intent.
For example, users searching for ‘air purifier’ might actually be seeking the best air purifiers. If you understand that intent, then this is the kind of content you want to create
For advanced keyword research, you can use tools like Google Gemini to identify the top features mentioned in the search results, which can inform your content creation process. Also, cheap keyword research tools can help you leverage AI tools like Google Gemini to enhance your SEO strategy and effectively meet user intent. Delante Solution can also assist in optimizing your approach with these affordable tools to achieve better results.
9. Ubersuggest
To use Ubersuggest, enter your keywords into the search box. You will get a list of keywords and their search and SEO difficulty ratings. This tool can identify long-form and niche content. It has free and paid plans to suit every budget.
An example of a keyword tool that provides ideas and SEO metrics is Ubersuggest, developed by Neil Patel. It provides features for keyword research, such as keyword suggestions, search volume, SEO difficulty (hard, medium, easy), and other metrics to evaluate the competitiveness of keywords.
- Keyword Suggestion: Ubersuggest provides keyword suggestions based on your seed terms and additional data, such as search volume and keyword difficulty.
- SEO Analysis: It includes insights into the top-ranking pages for your keywords, showing their traffic estimates and backlink profiles.
10. Moz Keyword Explorer
Moz Keyword Explorer is another robust tool for keyword research and SEO analysis. Known for its comprehensive SEO tools, Moz provides keyword searches to help users search for relevant keywords and identify their potential, along with metrics like organic click-through rate (CTR).
Moz Keyword Explorer helps you prioritize keywords by evaluating their potential to drive traffic and achieve rankings. You can also see related keywords and analyze the competitive landscape to inform your SEO strategy better.
If you’re looking for a cheaper option, cheap keyword research tools can offer similar suggestions at a lower cost and help you make an informed decision without straining your budget. It’s an invaluable tool. Moz offers a free trial and various subscription options, making it versatile for different needs.
11. Answer The Public
It operates on a theory that revolves around understanding and addressing users’ specific questions and concerns when they search online. The tool is grounded in several fundamental principles:
- User Intent: AnswerThePublic’s primary goal is to capture the intent behind user searches. By analyzing questions, you can identify the questions people ask and the topics they are interested in.
- Query-based search: This tool generates a complete list of search queries based on the keywords entered. These queries are organized into categories such as questions, prepositions, and comparisons, providing a broad view of what users search for about the given keyword.
- Content Creation: AnswerThePublic helps creators understand how to create content around specific issues and interests by allowing people to share their questions. This content can be targeted and relevant based on what customers seek.
- SEO Strategy: AnswerThePublic insights can guide SEO strategies by providing long-tail and niche keywords. They can also help develop content to identify less challenging but more critical questions.
Overall, AnswerThePublic is based on understanding and solving users’ problems, which leads to more desirable content and better engagement with your audience.
Conclusion
Keyword research requires free and paid tools to discover and optimize keyword ideas. Whether you use Visual Tools, ChatGPT, Ahrefs Webmaster Tools, or Google Trends, having the right tools can significantly impact your SEO efforts. For those looking for financial options, affordable research tools can provide valuable insights without breaking the bank.
By leveraging these cheap keyword research tools, you can unlock valuable insights and optimize your SEO strategy without breaking the bank, ultimately driving more traffic and growth for your online presence.
Delante Solution offers comprehensive support in utilizing these tools and strategies to maximize your keyword research and SEO efforts. Integrating methods and tools, including those mentioned, can enhance your keyword strategy and improve your site’s search engine performance.
